More than savings; it’s customer service
Grocery shopping is up in this economy due to eat-at-home versus dining out costs. Consumers still want to feel special when they do shop. There have been articles and surveys telling us that customers don’t want to feel are hurried through the cash lines. They still like human interaction when they shop.
Online Grocery Shopping provides a great channel for this human connection between consumers and your store. Personal shoppers pick orders for your customers. When the order is picked up, they are greeted by the personal shopper who reviews their order and addresses the consumer by name.
So though it may seem in other ecommerce channels that the consumer is never seen by the supplier, the “click-and-mortar” features of Online Grocer Shopping brings a fresh way to connect with your customers.
/Dave
Tags: customer service
